An Undead approach.
The night of Horrors has come and gone. and while the city was engulfed in an overdose of sugar, masks and all things betelgeuse, we here at Freedom Development were scouring this city for something that stood out among the gore and galore.
and that something we did find. While most stores merely resort to pulling out the fake spider webs and lining the glass windows with pumpkins and scarecrows, Sears took their Halloween spirit to an entirely different level. Understanding the power of the digital media, Sears modified it’s website to include the dead in its designing. By creating a whole new look for their site with zombie models, a more appropriate slogan and even an online shopping tool that allows the dead to choose their own undead styles, we can confidently say that Sears has attracted all the attention it hoped to attract, from both the dead and the living, including ours.
So with one last Happy Halloween we return to the world of sanity and work, thus leaving you with a small but powerful tip; if you want to get noticed, take it to the next level.